About

Meet Kate, Owner + Buyer:

Kate is a wife and mom of 3 who has a deep passion for community and encouraging women. After working in both real estate and full time ministry, Kate took a leap of faith and decided to chase one of her wildest dreams…opening a women’s boutique! Her love of fashion, home goods and gifts has always had her dreaming of one day opening up a store of her own - a place where women could pop in, browse around and leave with something that makes them feel inspired and happy! 

While also pursuing her dream here, Kate loves to share her journey as a working mom and entrepreneur on her lifestyle blog. It isn't always glamorous, but she will always keep it real and inspiring you to embrace your everyday and create a life you love!

Follow along on Instagram @bykaterogers or catch up on her blog where you’ll find her sharing about her daily musings of motherhood, everyday life, her love of sports, behind the scenes of owning a small business and more!  

About Shop Rooted + Free:

Rooted and Free is an online and brick and mortar boutique based in Lakewood Ranch, Florida.  At the heart of R&F, we believe that every woman should feel confident in being themselves in all seasons of life. Whether you are rushing around to carpool, headed into the office, grabbing lunch with a friend or anything in between we know that an amazing outfit that you feel good in can help bring out your confidence and a calming, inspired space at home brings peace and joy! 

We strive to bring easy to style, everyday clothes and accessories to your closet and home at price points that won't break the bank. And because we believe fashion, decorating and gifting should be fun, not stressful we promise to help you pull together outfits and practical home pieces that meet the needs of the season you are in! 

At Rooted and Free we want to create a place of belonging, empowerment and community because it is more than just shopping…it’s about bringing out the best in you, in your closet and home!

Check out my features: Olala Woman Portraits // Bold Journey // Voyage Tampa

We love to see women deeply rooted in who they are and feeling free enough to chase their dreams! We believe in you + want you to believe in you too!

If we can ever pray for you or cheer you on in any way, we would love to hear from you!

Email kate@rootedandfree.co